by Yasna Perez | Mar 15, 2024 | Slider, Updates
Upcoming FREE Webinar – Audience Development: Segmentation Model of Print Subscribers on April 4, 2024, at 11:00 a.m. David Elder, Print Consumer Revenue Senior Manager, Analytics and Reporting, for Advance Local, will discuss how Advance Local developed a...
by Yasna Perez | Jan 12, 2024 | Updates
Upcoming FREE Webinar – Multi-Channel Digital Marketing: How to Develop a Cohesive Strategy for Subscription Growth on February 1, 2024, at 11:00 a.m. Sylvia Rodriguez, Senior Director of Digital Sales & Marketing for Advance Local, will explore the critical...
by Yasna Perez | Oct 24, 2023 | newsletter, Slider, Updates
Betty J. Way Carrier of the Year Award – 2023 Each year, I-SCMA recognizes the best carriers at member newspapers with the Betty J. Way Carrier of the Year Award. The award is presented in honor of Betty J. Way, a two-time Past President, Honorary Member and...
by Dan Christ | Jun 20, 2023 | Slider, Updates
I-SCMA thanks everyone who attended the May 4 online training session, Driving Digital Success. Presented by Gary Lavariere, Chief Revenue Officer of New England Newspapers, Inc., it was a great learning opportunity re digital transformation, pricing strategies, rapid...
by Dan Christ | Mar 10, 2023 | newsletter, Updates
I-SCMA President Tom Salvo called on his Officers, Regional Directors, Committee Chairs, and Business Partners to come together to plan how best to serve the organization’s Members in 2023. On Jan. 26 in the offices of the Pennsylvania NewsMedia Association in...
by Yasna Perez | Dec 16, 2022 | Conference Updates, Updates
I-SCMA President Tom Salvo called on his Officers, Regional Directors, Committee Chairs, and Business Partners to come together to plan how best to serve the organization’s Members in 2023. On Jan. 26 in the offices of the Pennsylvania NewsMedia Association in...
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