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Carrier Recognition

Written by Dan Christ

Saturday, 05 July 2008 12:40

Each year, I-SCMA recognizes the best carriers at our member newspapers.

Categories:

Youth: ages 18 and under
Adult: ages 19 to 54
Senior: ages 55 and over

Application:

Application is available here, or by contacting This e-mail address is being protected from spambots, you need JavaScript enabled to view it , ISCMA News Carrier Chairperson

Dates:

August 31: Application deadline
Sept. 10: Judging
Sept. 17: Notification of winners

Eligibility: Any I-SCMA-member newspaper's contracted carriers are eligible to participate in the I-SCMA Carrier Recognition Contest. The applications of the winners of the I-SCMA contest will be forwarded to the NAA Carrier contest, but only if the carrier works for a NAA member newspaper and the carrier has indicated that they wish to take part in the national contest. Neither NAA nor I-SCMA will accept applications from carriers at non-member newspapers. I-SCMA will accept application copies of the PNA contest.

Award presentation: Winners are not required to attend the awards ceremony during the I-SCMA conference. I-SCMA will pay for winner's meals and one guest at the conference, but winning carriers must cover their own travel and lodging expenses as well as any additional guests attending dinner if these expenses are not covered by their newspaper.

Award: Winners in each category will receive an attractive plaque and $250.00. Winning carrier's managers will receive a $50.00 reward.

Judging: Applications will be judged by I-SCMA representatives selected by the News Carrier Chairperson. In the event of a tie, the tie will be broken with the vote of the News Carrier Chairperson. All decisions of the judging team will be final.

2008
	Carrier	Carrier's Manager	Newspaper
Youth Division	Rachel Denny	Sandy Rebrock	Beaver County Times
Adult Division	Sherri Lynn	Robert Gorman	Tribune Review
Senior Division	Charlotte Frederick	Gary Klinger	Standard Speaker

2007
	Carrier	Carrier's Manager	Newspaper
Youth Division	Rachel Denny	Sandy Reback	Beaver County Times
Adult Division	Lorreen Bitts	Jeffrey Hull	Lancaster New Era
Senior Division	Lou Poda	Joe Farrell	Republican & Herald

2006
	Carrier	Carrier's Manager	Newspaper
Youth Division	Nate Neidorfer	Sandy Reback	Beaver County Times
Adult Division	Jonah Lockhart	Leigh Ann Smith	Parkersburg News
Senior Division	Mildred Campbell	Kahli Turner	Washington Post

Last Updated ( Wednesday, 01 July 2009 06:46 )

2009 Promotion Contest Rules

Written by Dan Christ
Wednesday, 03 June 2009 00:00
To help you prepare for this fall's conference, we're providing you with the rules and entry forms for the I-SCMA annual promotion contest well in advance of the event. Your creative contribution will ensure the success of this year's competition! Make sure you review all the rules, and strictly observe all deadlines. No exceptions will be granted to ensure the competition is fair to all participants. Complete rules will be posted in the coming weeks. (Download PDF Entry Labels / Download XLS Entry Labels / Download DOC Entry Labels) Circulation Categories Circulation under 25,000 25,000 to 50,000 Circulation over 50,000 Circulation Awards Categories Carrier and District Manager Promotions: Includes all sales promotion material directed to youth or adult carriers and district managers. Single Copy Sales Promotions: Includes all single copy promotion material, point-of-purchase pieces, incentive programs for staff and/or independents, readership contest, etc. All Other Sales Promotions: Includes any sales effort not covered in other categories. Carrier Recruitment, Recognition & Service to Customers: Includes recruitment, recognition, scholarship programs and/or carrier newsletters. Also includes any carrier programs for excellent service delivering papers to customers. International Newspaper Carrier Day: This category is open for displays from Carrier Day 2008 only. Promotions using NAA artwork are not eligible. New Product Sales Promotions: This category is open for displays built around a new product your newspaper introduced during the past year. Direct Mail: Includes any promotion used in mailing to subscribers. N.I.E.: Includes promotions to increase circulation for Newspaper in Education programs. Retention: Includes any program or promotion designed to improve subscriber retention. Online: Includes any program or promotion designed to promote newspaper product or services on your website. Judging Judging will be based on results, objectives, creativity, and design of the display boards. Category Awards 30 Winners– One plaque will be awarded in each circulation category. L. Scott Olsen Award I-SCMA’s highest award will be presented to one newspaper for the most outstanding overall display. A minimum of four categories must be entered in order to be considered. The Olsen Award will supersede and replace any category award. Display Rules Please read carefully! Display material should be new and successfully used between September 6, 2008 and September 5, 2009. Promotion material should be displayed in original form without enhancements to improve the decorative appearance of the entry. In-paper promotional material should be displayed using actual tear-sheets. Circulation category entered is determined by daily circulation, using the latest ABC Annual Audit. If your newspaper has morning and evening distribution, the combined total should be used to determine category. Display categories 2, 3, 6, and 7 must include results, prominently displayed. Entries must be displayed on 20” x 30” FOAM CORE BOARDS, one side only, one entry per board. Boards should be erected with supports and should be freestanding. Attach two copies of the label for each category at the top right corner of your foam board. Be sure to indicate your circulation category. Labels can be downloaded from the I-SCMA website. If you have any questions, please contact Charles Love at (202) 334-5268 or This e-mail address is being protected from spambots, you need JavaScript enabled to view it . Exhibits not conforming to the I-SCMA’s rules will be disqualified and not be judged. The decisions of the judges are final. All “NEW PARTICIPANTS” will receive a special gift. If you have not participated in the last two years, clearly mark your entry “New Participant” in order to receive a special gift. Use new boards only! One Entry Per Category. Entry Procedure All entries should be brought to the conference by an attending representative. In the event your newspaper has no one attending, you may mail in your entry to: Charles Love, Washington Post, 1150 15th Street NW, Washington, DC 20071. Mail-in entries are non-returnable. ATTENTION: In order for entries to arrive on time for the conference, entries must be mailed no later than September 25, 2009.
Last Updated ( Wednesday, 03 June 2009 19:42 )

Business Program Announced

Written by Dan Christ
Monday, 01 June 2009 20:09
This e-mail address is being protected from spambots, you need JavaScript enabled to view it has released the business program for I-SCMA's 2009 annual conference. While not 100% final, you'll be able to print a copy to share with your local publisher when you make the pitch to attend this year's meeting in central Pennsylvania. Don't delay. Get the scoop now on when Dow Jones' Don Waterman will speak, what topic Michael Zinser will touch on in his remarks, and when representatives of three major circulation auditing firms will address all gathered and answer your questions from the dais. Download a pdf of the tenative schedule by clicking here.
Last Updated ( Monday, 01 June 2009 20:22 )

To Our Members...

Written by Dan Christ
Saturday, 09 May 2009 09:19
Dear Members and Associate Members On April 7th the elected officers and Directors met in Hershey to discuss the plans for our 92nd annual Conference. It was originally announced that it would be held in Scranton, Pennsylvania. We as a group discussed the tough economic climate and how we have seen travel and training budgets go away. This type of strategy may provide modest short-term relief, but they have long-term consequences on our industry. The ideas that came out of our meeting were A) don’t have a conference in 2009, B) look at reducing our conference to two days, C) hold the conference at a more central location. We finalized our plans for the October conference and our goal was to cut costs for the attendees and encourage more day trippers by having it at a central location. The new site for the conference will be the Radisson in Camp Hill, Pennsylvania. Normally the conference would be over a 3 day period, Sunday through Tuesday evening. This year’s conference will start on Sunday afternoon and end on Tuesday mid day. The idea to shorten the conference came from our loyal advertising associates and will reduce the expense for hotel nights. The advertisers’ set up will start at 1 pm Sunday afternoon and the display area will end on Tuesday mid day. This will eliminate the need for lodging on Tuesday evening. This will cut down on the cost for our Members, Advertisers and Associate Members. The Camp Hill location is across the river from down town Harrisburg and a central location and allows our newspaper budget the ability to send more folks as a day trip and save on lodging. We need to work together as an organization by networking. I cannot recall a time in the newspaper business when it was more critical to meet and exchange ideas, and develop strategies. I hope that through these changes to our conference that it will be more affordable and that your Publisher or Director will realize the benefits of having Circulators share new ideas and success stories. So mark your calendar for/on Sunday, October 11th through Tuesday, October 13th. Hope to see all of you at the conference in October. Thanks, Dick DeHaven President, I-SCMA

Initial Info For 2009 Conference Announced

Written by Dan Christ
Wednesday, 15 April 2009 10:49
Despite turbulence in the newspaper industry, one thing remains strong; the spirit of camaraderie and cooperation we enjoy in I-SCMA, especially at our annual conference and regular training opportunities. To that end, I-SCMA will gather in central Pennsylvania this fall for its 92nd annual conference on Oct. 12 and 13 at the Radisson Penn Harris Hotel & Convention Center. In an abbreviated session constructed with constrained expense budgets in mind, sessions will run for a day and a half, from Monday through the following afternoon, and one grand banquet will be held Monday evening. Regardless, the annual conference will feature all the hallmarks which have made past conferences successful, from advertiser participation starting Sunday afternoon to promotion contests for sharing ideas to information-packed learning sessions. Whether you are able to join us for one day or for the entire conference, your valuable time and budget dollars will be well spent with concrete takeaways for your publishers back home. While full details will be posted soon, you may subscribe to our email list to be notified when registration forms are available on the web site. Make your plans now to join us this fall.
Last Updated ( Wednesday, 15 April 2009 11:48 )